Troy Korsgaden is a highly sought-after insurance and financial services consultant. He is the principal of Korsgaden International, which specializes in global marketing, distribution, agency building, and technology strategies for many of the world’s largest insurance carriers and financial services companies.

I speak at many conferences, and I always hear the company people get up and go, "the customer is at the center of everything."
It's a slogan; it's got to be the reality.

In this episode, Troy Korsgaden and I talk about his latest book, "Inflection point," and his experience consulting insurance agencies and insurance carriers and other life hacks. Korsgaden’s career spans over three decades. He has instructed and spoken with hundreds of thousands of executives, agents, brokers, and staff members. He authored six books promoting his mission to help the insurance industry to wake up to the radical transformation that is taking place.

Don't put the sale first, don't put the commission first. That comes at the end.
It'll come naturally, it always has. So just be like water, let it flow and as it comes to you serve the customer and then be prepared to offer your product solution.

One of my favorite topics that we touched is changing the business model.

...you would make your return to amazon in the kohl's store.
You drop it off but naturally you're going to stay and you're going to roam around and see what's in the store.
That's just one example in the book of how companies are changing their business model to adapt and focus on the customer

Troy testifies about himself that

I subscribed to the philosophy of ‘The book that you don’t read can’t help you”

And he recommended two books, Unlearn by Barry O’Reilly and How to think like Leonardo da Vinci by Gelb, Michael J.

He also recommends watching The Queen's Gambit on Netflix.