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EPISODE 77 · INSURTECH TALKS SEP 15, 2022 · GILAD SHAI

Ifty Kerzner, President and co-founder of Kissterra

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In this episode, the musician and former children (Israeli) TV star, Ifty Kerzner talks about Kissterra, MarketingOS, insurance CAC and the powerful impact of marketing as a core system.

Chapters:

00:15 Wake up
03:55 How to pronounce Ifty?
06:47 A radio and TV star
13:25 Kissterra
20:10 Telematics
23:38 Let’s talk numbers
28:03 Supporting startups
30:05 The agents
35:44 The origin of “Kissterra”
40:38 A Recommendation